WEBVTT

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Music.

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Welcome to the edition podcast. I, as ever, am your host, Charlotte Henry,

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and I have another fantastic guest for you.

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I'm joined by the author, political editor of the New European,

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previous accomplice of Julian Assange.

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You can't deny it, James Bull. I absolutely can't deny it.

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It will stay on my permanent record. I mean, your lives are very much diverge,

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but there are books that put you in there.

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How are you, James? I'm so thrilled to have you back. It's lovely to be here

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in this lovely, balmy, calm February.

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Yes, February, where we are in London, is as grey and as damp as one might imagine February in London.

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Things are a little bit more spicy over in Washington, D.C.

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I feel like I'm now going to have to have a new section every week called Elon

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Musk Watch, because every time I turn on any kind of news app,

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he's done something else completely mental, James.

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Now, as a transatlantic politics watcher and a very well-informed tech journalist,

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following these developments are just fascinating, aren't they, for you?

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I mean, they are for me, so I guess it's up for you. It's absolutely extraordinary.

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I'm actually having a trip to DC in a week or so and I'm sort of curious as

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to what it'll look like let alone what people will be feeling like but it's

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hard to explain Will anyone have jobs at this point?

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Well, it's hard to explain how far off the map we are you know,

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Musk doesn't have a formal role in the US government he has got access to...

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A lot of its most sensitive and its most important records and systems nonetheless,

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and he's essentially had to call the marshals to

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do it because some of these are so controlled that

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you need vetting you need sensitive access you need approval

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to people who actually are congressionally accountable

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and he's bypassed all of this and

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just got the access now that's kind

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of scary for what's he going to

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do with them etc he's got things like the payment database while

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being an active federal contractor um but

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because he's opened these up um wired have

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identified five people aged 19 to 24

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who suddenly got access to several of government's most sensitive databases

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now the level of cyber security threat this represents is off the charts you

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know if If these people are introducing vulnerabilities or errors or joining

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up systems, that's there.

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There's the risk of unvetted people themselves being in it.

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There is joining up systems that weren't joined up. And then there's putting them to improper uses.

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You've just explained so many of the key issues. But I obviously want to get

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to the media side of this.

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And I'm so pleased you mentioned the Wired story. And you hinted at a couple

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of things, which leads me to my question.

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Are we as journalists contextualizing and

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reporting this properly you described it as so far off

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the map and you're right but has the level

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of normalization already gone too far are we in the media explaining just how

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to use your phrase far off the map this is are we doing a good job at that i

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don't think there's a very good job being done at all um i think the what is

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getting covered quite well in most of the coverage.

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I think, and there's so much happening that it's almost impossible because so

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much, so many individual things should and would be leading the news at any point.

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I think the fact that most of it's happening.

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Very blatantly illegally is almost

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just being relegated down and not communicated you

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know the the u.s doesn't work like we do

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if congress um appropriates money the president has to spend it it is an order

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to do the thing it's not saying here is how much is available to spend and you

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the minister or you the secretary decides how to spend it as it is in the uk Yeah, you must spend it.

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We have a negative obligation to spend. You can spend up to this amount.

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The US has what's called a positive obligation.

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And so suddenly freezing things, not paying bills, etc, is illegal.

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And so some of these freezers of foreign aid, or there was a brief one of a

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lot of domestic spending that was very hastily reversed, aren't legal.

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Some of the idea of, you know, just not paying a bill isn't legal.

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And so you run into problems there. You run into problems around access to information.

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That's very controlled.

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There's this email, which, you know, let's stress, Elon isn't really trying to hide what he's doing.

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His email to Twitter employees was, the subject line was fork in the road.

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The subject line to federal employees was fork in the road.

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You can't just offer to pay. federal

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employees seven months wages to do nothing

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there are because because

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republicans don't like wasting government money there have been a lot of restrictions

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on things like how much you can pay federal workers to leave etc so you know

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this i think that's what that's what the media is missing though they're going

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trump's doing this trump's doing that but that makes it sound like a policy debate.

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To a lot of people, Trump suspends the operations of US aid. Well, good.

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I didn't want money going on foreign aid. That's what I elected him for. The actual...

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It is very significant that he's doing that, but actually not that surprising.

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The fact that he's ripping up the legal system and the constitution of the US

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to do it is, in fact, the top line.

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And I think by focusing on the what, they're actually just making it sound like,

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well, why hasn't previous Republicans just done this?

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And I think they're actually, through that omission and through that emphasis,

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quite badly misinforming the voters. because it does start to suggest that someone

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could have done this the whole time.

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But it also means that these quite fundamental checks and balances,

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and in fact the whole constitutional settlement of the US,

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is being rewritten on the fly extrajudicially and most Americans won't really

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think of that as the headline.

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Yeah, just because Elon Musk managed to become friends with Donald Trump?

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Yeah, pretty much. And there is a good chance that all of this overreaches and

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unravels before too long, probably very, very messily.

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But a lot of the Trump project, even beyond Musk, is doing things by ripping

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up the law and illegal protections.

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And I think, you know, maybe they're overcorrecting for getting too outraged

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at too many things in the first term.

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Right. That was the question I was going to ask you. you know

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it it is and they're trying to do just the facts you know not democracy dies

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in darkness but breaking down the constitutional order is is a factual thing

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is is something that should be in the news section and i think is just it's

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is the missed step it's the alarm that's not going off,

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well that's a positive way to start the show thank you enjoy your time in washington,

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well hopefully it's only a week and not uh 20 years yeah well we'll see we'll

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see if you carry up i'll join me to pause putting out the show until you're back safely.

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No i could never do that to you now we'll

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we'll get on to the main subject i had for you which is kind of a reverse of

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the show i did with with chris stoker walker where we mentioned deep seek and

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ai at the top of the show and then deep dived into sort of elon musk and those

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kind of things But I want to dig more into AI and its effects on journalism.

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And again, I think we need to have a conversation about whether journalism is

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covering this all properly or not.

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But just to kick things off, we had a flurry of excitement about DeepSeek and

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NVIDIA share prices and NVIDIA chips and DeepSeek versus ChatGPT.

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Will you forgive me and indulge me, James, by having a little chuckle at the

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expense of Sam Altman, who has got very upset that someone may have scraped and nicked his work,

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having spent years scraping and, dare I suggest, nicking a load of content and

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work that he hadn't made?

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Yeah, it's hard not to kind of go, no, nicked, isn't it?

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It's sad when people get to profit off your work and then come up with legal

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loopholes as to why they think they can, actually, isn't it?

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So sorry, Sam. And especially when one of Sam's key lieutenants sort of once

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said, well, yes, of course, generative AI may then lead to lots of media and

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creative jobs going, but maybe those jobs shouldn't have existed in the first place.

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This was an actual quote on a panel event by one of his sort of co-founders.

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And so there is a thing of, well, maybe open AI shouldn't have existed in the

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first place. You know, maybe you've just been outcompeted.

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Whoopsie. Yeah. Yeah. Schadenfreude is not a nice emotion, but it is fun.

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It is a thing that exists, James Ball. It is a thing.

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Well, having got that little chuckle out the way, just explain to us where we

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are in the development of this story. Because as I say, we had the beginning

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flurry of, oh, my goodness, isn't DeepSeek exciting?

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Oh, my goodness, look what's happened to NVIDIA shares, et cetera, et cetera, et cetera.

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Also, I made this point, I think, to Chris. Oh, my goodness,

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how did no journalist slash city analyst work out what was going on?

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And how did DeepSeek just arrive almost by, you know, accident?

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Not accident, but we took us by surprise.

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Um so where are we now or sort

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of a couple of weeks on so i

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i think i've got a couple of fairly contained takes and then

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i think that you know i think it has changed the game quite

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profoundly but i think that saves that for last i

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think the dumbest sort

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of first media stories were looking at the stock market

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reaction and so of course way too much of the media did that uh the stock market

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reacted a week late it took them a week to notice we keep getting told the market

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is very reactive and well informed and that that was sort of a long way down the line but,

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It's headline news when stocks fall and not when they rise.

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And this really irritated me. Almost every tech stock is up versus last month.

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Everything except NVIDIA is actually trading higher than it was a month ago.

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Yeah, although NVIDIA is the crucial one in this story. Well,

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yes and no. NVIDIA is still up versus six months ago.

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It lost 16% of its value. But it doesn't mean anything to go hot and heavy telling

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an audience that stocks have lost a trillion dollars in value when you don't

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tell them that they've gained about two and a half trillion in the previous six months.

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Like it just it's completely misinforming the audience as to what matters and what doesn't.

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And the stock prices of these companies are the least important thing there.

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That's essentially just going, what does the city think is important? it

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it matters on one level but actually that it wasn't

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a very important crash it wasn't a very systemic crash and

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it starts making people think that looking at

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that line tells you what you need to know and actually it

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tells you what a panicked herd of people

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trying to make profit on the day think and so i i think it was a very silly

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lens to look at this story through through and i wish it's very relevant to

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the business pages i think it's not relevant to the front pages and when the

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front pages and when tv news starts talking about stocks it does it incredibly badly.

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And and this is also part of why british people have such stupid attitudes towards

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property you know we consistently invest in property no no but we consistently

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invest in property which leaves us poorer because the only time any normal british

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person hears about stocks is to hear they've crashed catastrophically.

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America has the opposite problem in that all of their daily news talks about

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how often stocks go up. And so they all speculate and retail invest.

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I feel like this is a bit of a therapy session for you.

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It's just incredibly irritating coverage.

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Like America's too...

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America's too boosterish the uk kind of when

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it covers it just covers crashes and covers them very badly um

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big big tech is fine nvidia is fine like

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their material circumstance have actually changed very little

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i think the the other story that

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everyone did was look what happens when i typed

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tianuban square in it which sure yeah i saw

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a lot of that i think it's a

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bit more legit but i think was done in a very banal way

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um and there is a more interesting story

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going on here what i want to

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ask you is what should have happened so i think it's worth reporting what happens

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when you type it in i think what gets quite interesting is that these models

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are open source and the censorship is built into the app not into the model

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right and so if you put deep DeepSeek,

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one of the impressive things about it is the lightweight versions of it will

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run on your own laptop. You can run it locally.

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If you want to run a powerful version of it, you can do it relatively cheaply

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in the cloud. It is not that compute intensive.

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Which is the whole thing, forgive me to come back to it, which shocked people

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around NVIDIA, because everyone had said for ages that all these AI models are

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going to need huge computing power.

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And DeepSeek does not.

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Yes. Now, there is, just to do a tangent briefly, there are some questions being

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asked about whether it was quite so cheap to train as they say it was.

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They say it cost 5.6 million.

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There are some researchers speculating it could have been anything up to 500 million.

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There may be some overblown claims here, so it might not be as revolutionary as it appears.

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And I don't have a strong view either way, but I think it's an interesting line of inquiry.

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That seems unlikely, James. Well, the 5.6 million is... That you don't have

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a strong view on it. I don't know enough.

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5.6 million is a very strong claim to make, to just take on faith without evidence.

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Sure. You know, we don't sort of say that someone's discovered dark matter...

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And not ask for further proof, I would like some demonstration that it was done that cheaply.

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I certainly believe they've got some real innovations that it was done more cheaply.

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I would like to see some more on the extent of it. So I think that's some interesting

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coverage for some people to do. But why hasn't that been done?

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This is what I have to keep coming back with when you and I have these conversations.

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This is a media show, I want to analyze, you

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and I could have fastened conversations about AI models and

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so on but the key question for this show and

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my audience is why is this stuff consistently being

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missed is it because there's not enough expert reporters

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in these mainstream publications is it because expert

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and niche publications are doing this but it's getting lost in the noise what

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so how do you perceive all of that happening I mean I could be facetious and

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answer yes all of the above right okay but I think that there There are some

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niche publications doing some of this work, which is why I'm aware of some of it.

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But they are limited in what they can look at, how much they can run out at once.

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I think there is still a feeling in mainstream media that tech is not a serious beat or is a niche beat.

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Really? But also that superficial coverage of it is fine.

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And you can run at that and people don't want the more detailed version of the

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story, don't want the extra levels in it.

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And to finish this sort of censorship thing, because this is a coverage one,

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if you install DeepSeek on your own computer or on a thing and ask it about

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Tiananmen Square, it answers.

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You don't get, I can't answer this question, but you do get an answer that focuses

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a lot on China upholding the rule of law, acting within the law and etc.

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So it does say there was a crackdown.

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And this is more interesting for me, because this isn't about the model being

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told what to answer. This is about what the model was trained on.

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Right. And of course, a Chinese-based model, a non-Western model,

00:17:39.289 --> 00:17:47.049
has been fed a lot of information and a lot of background that isn't from the Western perspective.

00:17:47.429 --> 00:17:51.609
And if it's from a Chinese perspective, will have come from a very restricted

00:17:51.609 --> 00:17:55.049
lexicon of media, a very restricted lexicon of everything.

00:17:56.929 --> 00:18:01.909
And just going, well, is there a censorship thing? Can you type something to avoid it?

00:18:02.369 --> 00:18:06.509
Just makes it look a bit easy. what do you do if suddenly you have dominant

00:18:06.509 --> 00:18:10.689
technologies across the internet that aren't from a US perspective?

00:18:11.069 --> 00:18:14.889
And also, if we want to get sort of really deep...

00:18:16.488 --> 00:18:23.068
What has it been doing to us for the past 30 years to only have big tech from the U.S. perspective?

00:18:23.568 --> 00:18:28.528
What blind spots is it giving us? I don't think the U.S. has been engaged in

00:18:28.528 --> 00:18:29.648
a grand censorship project.

00:18:29.788 --> 00:18:33.788
I absolutely don't want to draw an equivalence between U.S.

00:18:34.268 --> 00:18:40.008
Biases and ideologies and China's outright censorship and draconian crackdown on free speech.

00:18:40.008 --> 00:18:43.228
But that more subtle question

00:18:43.228 --> 00:18:46.428
of deep seek when it gives you answers giving

00:18:46.428 --> 00:18:49.908
you answers that are different to what we're used to should we

00:18:49.908 --> 00:18:52.828
actually have more pluralism in tech what

00:18:52.828 --> 00:18:55.748
you know should we accept you know

00:18:55.748 --> 00:18:58.928
the versions of deep seek that give us different answers that

00:18:58.928 --> 00:19:01.788
emphasize i think falsely china's respect for

00:19:01.788 --> 00:19:04.588
rule of law etc that that to me

00:19:04.588 --> 00:19:08.088
is a much more interesting and textured debate than sort

00:19:08.088 --> 00:19:10.988
of going look what happens when I type Tiananmen Square and let

00:19:10.988 --> 00:19:13.888
me stress I was doing some look what happens when I type Tiananmen Square.

00:19:13.888 --> 00:19:16.688
Stuff as well it's it's it's there I mean

00:19:16.688 --> 00:19:19.868
what was interesting to me was it would give me several interesting answers

00:19:19.868 --> 00:19:23.368
on Taiwan and chip manufacture and

00:19:23.368 --> 00:19:26.468
it would type out the whole answer and you I screen recorded

00:19:26.468 --> 00:19:29.468
this and then delete it oh and so

00:19:29.468 --> 00:19:32.388
it would give you actually I thought on

00:19:32.388 --> 00:19:35.628
Taiwan and chip manufacturer and geopolitical sensitivity

00:19:35.628 --> 00:19:38.728
a genuinely balanced answer

00:19:38.728 --> 00:19:42.028
i you know what i thought was quite a high quality response.

00:19:42.028 --> 00:19:44.908
And then delete it uh but

00:19:44.908 --> 00:19:47.988
because it chunked the answer out quite slowly you

00:19:47.988 --> 00:19:50.948
could read the whole answer um and again

00:19:50.948 --> 00:19:54.468
some of that gets you to a much more interesting

00:19:54.468 --> 00:19:57.508
debate about what tech is going to do to

00:19:57.508 --> 00:20:00.428
the information ecosystem to the media ecosystem to

00:20:00.428 --> 00:20:03.488
perspectives than just that that chinese

00:20:03.488 --> 00:20:06.548
that you know chinese censorship one and so

00:20:06.548 --> 00:20:09.928
i i wish more places hadn't just

00:20:09.928 --> 00:20:12.868
stopped at the gotcha which is

00:20:12.868 --> 00:20:15.588
a legitimate gotcha i i'm yeah i've done a lot of

00:20:15.588 --> 00:20:18.408
slagging off mainstream journalism in this one there's nothing wrong

00:20:18.408 --> 00:20:21.328
with that but i wish more had done the

00:20:21.328 --> 00:20:25.368
follow-ups and maybe some places will yeah um

00:20:25.368 --> 00:20:28.088
i this brings me back to the key point that i bore on

00:20:28.088 --> 00:20:30.928
about every time i have a guest on to talk about

00:20:30.928 --> 00:20:33.628
ai i think i did it with comrade cruelty harper last week

00:20:33.628 --> 00:20:37.248
i did it with chris stoker walker before um i think you're the first person

00:20:37.248 --> 00:20:40.828
on this show this year that hasn't got a double barrel name james actually now

00:20:40.828 --> 00:20:45.568
i think about it so if you could sort that out that would be good um so i'll

00:20:45.568 --> 00:20:51.128
work on it i promise thank you thank you but i mentioned this a lot because um.

00:20:52.389 --> 00:20:56.629
People have forgotten. Again, I think this might be a nature of the coverage,

00:20:56.809 --> 00:21:03.809
but also just the nature of, you know, the way quite legitimately normal people engage with this stuff.

00:21:03.809 --> 00:21:07.589
Like it's not most people's job to worry about AI models and so on.

00:21:09.129 --> 00:21:15.969
People have forgotten, I think, that AI tools, however clever they are,

00:21:16.129 --> 00:21:18.109
at the current moment where you and I sit here,

00:21:18.629 --> 00:21:25.789
can only put out stuff based on what has been put in by other people.

00:21:26.849 --> 00:21:33.049
And I think we have totally lost sight of that. Yes, I think most journalists

00:21:33.049 --> 00:21:36.649
don't understand much about how AI models work.

00:21:36.829 --> 00:21:41.269
And I don't necessarily blame journalists for that. They're very complex.

00:21:41.489 --> 00:21:46.109
It's very hard. And also, the way a lot of AI companies talk about the tech.

00:21:46.109 --> 00:21:49.269
Is getting detached from what it is.

00:21:49.269 --> 00:21:52.809
But essentially they are they average

00:21:52.809 --> 00:21:56.129
out responses that they've had and they're.

00:21:56.129 --> 00:21:59.469
Getting better and better at finding out what's relevant at what's.

00:21:59.469 --> 00:22:02.269
There but they can't create and they

00:22:02.269 --> 00:22:05.429
can't innovate so they can write very good simple practical

00:22:05.429 --> 00:22:08.189
code um they're increasingly good

00:22:08.189 --> 00:22:11.449
at sub-editing uh like they

00:22:11.449 --> 00:22:14.609
can do things like that but they won't turn

00:22:14.609 --> 00:22:17.949
out wonderful innovative in terms of phrase they will flatten

00:22:17.949 --> 00:22:21.049
everything out they will average everything out but they draw

00:22:21.049 --> 00:22:23.869
on what trains their model by and large

00:22:23.869 --> 00:22:27.029
some of them are plugged to the internet so they can get some information

00:22:27.029 --> 00:22:30.089
from there too but what they look for

00:22:30.089 --> 00:22:32.709
and what they prioritize will again be based on the

00:22:32.709 --> 00:22:35.709
data set so if you feed

00:22:35.709 --> 00:22:39.589
a model entirely chinese media what even

00:22:39.589 --> 00:22:42.349
what it would think to access on the

00:22:42.349 --> 00:22:45.869
internet and what it would search and how it would present it would

00:22:45.869 --> 00:22:48.989
be quite radically different from a u.s media trained

00:22:48.989 --> 00:22:51.849
model and so you know

00:22:51.849 --> 00:22:54.849
it weirdly it's it is the the issue

00:22:54.849 --> 00:22:57.989
with any automated system is always that it can

00:22:57.989 --> 00:23:01.009
average real world biases so if you

00:23:01.009 --> 00:23:04.009
if you did a sentencing algorithm that looked at

00:23:04.009 --> 00:23:07.249
historical sentencing data in america

00:23:07.249 --> 00:23:10.089
it would probably be much more likely to jail black

00:23:10.089 --> 00:23:12.789
offenders than white offenders and you could say

00:23:12.789 --> 00:23:16.909
it's an algorithm it can't possibly be racist but if the data that's trained

00:23:16.909 --> 00:23:21.809
it is racist it will and so you have all of these complications and all of these

00:23:21.809 --> 00:23:27.209
factors and ai doesn't get you anywhere away from them even with these models.

00:23:27.209 --> 00:23:31.429
And the fact that they operate as a black box is really difficult because.

00:23:32.069 --> 00:23:36.409
No one can go here's how it reached this decision and here's how it worked including

00:23:36.409 --> 00:23:43.569
the person that made it yeah and ai's and this gets a little bit this is another

00:23:43.569 --> 00:23:48.349
one that sounds like you've been on weed all night or something you can ask

00:23:48.349 --> 00:23:51.289
an ai model to explain to you how it reached a decision,

00:23:52.407 --> 00:23:55.967
That may have nothing to do with how it actually reached a decision.

00:23:56.227 --> 00:24:02.567
That may well just be it coming up with the best explanation to tell you for

00:24:02.567 --> 00:24:03.987
how it reached a decision.

00:24:04.447 --> 00:24:09.527
Yeah. And there's no way to align that it's definitely the case.

00:24:10.067 --> 00:24:13.407
Yeah. And there's all the issues with hallucinations and so on.

00:24:13.407 --> 00:24:19.227
But how do we as journalists, tech on the tech beat and otherwise,

00:24:19.867 --> 00:24:25.307
explain all this to people who might just see these terrifying stories and go,

00:24:25.407 --> 00:24:26.967
oh, my God, AI is coming for my job?

00:24:28.147 --> 00:24:34.307
I think it's about trying to be as clear eyed as possible. And I think in this we actually need to.

00:24:35.127 --> 00:24:39.627
I am usually quite in favor of journalists having a voice and having an opinion.

00:24:39.627 --> 00:24:43.207
Um and i think it's usually useful to

00:24:43.207 --> 00:24:46.107
try and go he is what i think he is where i'm coming from

00:24:46.107 --> 00:24:48.967
i think on ai we're getting a bit too

00:24:48.967 --> 00:24:52.007
much of it i think there are journalists who

00:24:52.007 --> 00:24:55.587
i quite like and admire who are justifiably

00:24:55.587 --> 00:24:58.527
burned after years of tech saying the metaverse is

00:24:58.527 --> 00:25:01.487
the next thing cryptocurrency is the next thing nfts are

00:25:01.487 --> 00:25:05.687
there and them all being crap um who

00:25:05.687 --> 00:25:08.767
i think are just kind of looking at AI and

00:25:08.767 --> 00:25:11.547
going this is the next crapshoot this isn't

00:25:11.547 --> 00:25:16.287
this doesn't work this isn't interesting this isn't uh and we're journalists

00:25:16.287 --> 00:25:20.467
so we need to be cynical about it yes and I think you've got others who are

00:25:20.467 --> 00:25:24.807
going we need to turn this off right now the sky is falling and you've got others

00:25:24.807 --> 00:25:28.867
who are going it's going to completely transform society within years I think,

00:25:29.641 --> 00:25:34.261
All of those are perfectly reasonable opinions to have. They're legitimate opinions.

00:25:35.261 --> 00:25:42.741
But actually, there is a working operating technology now that needs to be explained in factual terms.

00:25:42.981 --> 00:25:47.681
And I think we're all trying to get so much into what it means in five years'

00:25:47.821 --> 00:25:51.881
time that we haven't explained the technology that's in front of us,

00:25:51.901 --> 00:25:57.521
which is capable of some genuinely impressive things it couldn't do a year or two years ago.

00:25:57.521 --> 00:26:00.321
But also we were hearing

00:26:00.321 --> 00:26:03.781
in 2023 that these things would be replacing call

00:26:03.781 --> 00:26:06.941
center workers by now and that we'd all have ai personal assistants

00:26:06.941 --> 00:26:09.701
and that we'd all have and a lot of that's been a lot

00:26:09.701 --> 00:26:12.801
slower than people thought because it's really

00:26:12.801 --> 00:26:17.001
hard to get from 95 accurate to 99.9 and

00:26:17.001 --> 00:26:19.861
if you're gonna let something have access to your credit card and

00:26:19.861 --> 00:26:23.381
tell it to book hotels for you or this kind of thing they've

00:26:23.381 --> 00:26:26.281
got to be a lot better than they are and they're finding that side

00:26:26.281 --> 00:26:29.561
of things really difficult and so why you

00:26:29.561 --> 00:26:32.541
know what can they do what are they good at what are they bad at what

00:26:32.541 --> 00:26:35.641
did we think they'd be good at that they're bad at how do they work

00:26:35.641 --> 00:26:38.561
you know you tend to have to explain these things

00:26:38.561 --> 00:26:41.361
10 15 20 times before they really

00:26:41.361 --> 00:26:46.061
break through i think we're all trying to skip a page and do the big is this

00:26:46.061 --> 00:26:51.141
the end of humanity is this the end of work does this mean you know fully automated

00:26:51.141 --> 00:26:56.761
luxury communism for us all um i think we actually need to take a step back

00:26:56.761 --> 00:26:59.341
and do more of the fundamentals that we have been doing.

00:27:00.821 --> 00:27:03.621
Yeah yeah i think that that is a fair

00:27:03.621 --> 00:27:11.301
point and i think sometimes in journalism because we by definition journalists

00:27:11.301 --> 00:27:16.581
pick up the story earlier than the public i mean that's but you know yes if

00:27:16.581 --> 00:27:22.801
we're any good at our job yes correct and so that leads to a tendency,

00:27:23.581 --> 00:27:28.581
to go oh we've known this for ages it's not interesting yeah except actually

00:27:28.581 --> 00:27:31.521
the people who need to know about it have not known about it for ages,

00:27:32.693 --> 00:27:38.953
And sometimes we skip off reassessing, you know, if some people I think played with chat GPT-3,

00:27:39.813 --> 00:27:43.333
realised it wasn't nearly as clever as it was being made out to be and haven't

00:27:43.333 --> 00:27:49.173
really kept playing with the later models, which are absolutely night and day to it.

00:27:49.253 --> 00:27:52.653
You know, I use AI most days and it is extraordinary.

00:27:53.793 --> 00:27:56.433
I'm pleased you brought that up because I did want to ask you,

00:27:56.513 --> 00:27:58.653
how do you use AI in your journalism?

00:27:59.393 --> 00:28:02.513
I try and use it for discovery. so i

00:28:02.513 --> 00:28:05.593
i before i send things to editors i i do

00:28:05.593 --> 00:28:08.593
can you sub this uh for british english

00:28:08.593 --> 00:28:11.793
for grammatical errors subject verb disagreement

00:28:11.793 --> 00:28:14.633
and it's good at things that

00:28:14.633 --> 00:28:17.833
spell check miss like if you have if instead of of or

00:28:17.833 --> 00:28:21.473
on instead of in yeah you know guilty and

00:28:21.473 --> 00:28:24.513
guilty like they're hard mistakes to catch

00:28:24.513 --> 00:28:27.453
they're hard for subs to catch you know spell check

00:28:27.453 --> 00:28:30.393
doesn't get them so basic practical stuff

00:28:30.393 --> 00:28:33.613
like that is great um i like

00:28:33.613 --> 00:28:36.473
to have it suggest sources or

00:28:36.473 --> 00:28:40.113
suggest angles or suggest um you

00:28:40.113 --> 00:28:43.173
know are there some journal articles i i should read it

00:28:43.173 --> 00:28:46.013
hallucinates journal articles quite often but it

00:28:46.013 --> 00:28:48.853
might suggest an author that i don't know it tends to

00:28:48.853 --> 00:28:52.113
be that the author has written a journal article fairly.

00:28:52.113 --> 00:28:55.533
Similar to the one it says um but that

00:28:55.533 --> 00:28:58.313
that rate goes down i don't ask it to

00:28:58.313 --> 00:29:01.813
do research for me um sometimes i

00:29:01.813 --> 00:29:05.413
will ask it to come up with a four different

00:29:05.413 --> 00:29:09.833
paragraph long summaries of an idea um and

00:29:09.833 --> 00:29:12.773
so if i'm trying to think of a way to define a

00:29:12.773 --> 00:29:15.653
concept etc and i want to check my

00:29:15.653 --> 00:29:18.713
understanding of it uh i you

00:29:18.713 --> 00:29:21.813
know what's you know uh who

00:29:21.813 --> 00:29:27.113
coined the late stage capitalism for example and you know it's marx it's 150

00:29:27.113 --> 00:29:31.813
years old it's and you know why did he say it was late stage if you're just

00:29:31.813 --> 00:29:36.533
trying to get into a concept i think the issue is people use it as a search

00:29:36.533 --> 00:29:39.473
engine and that's the thing it's worst at yes uh.

00:29:40.354 --> 00:29:43.314
Uh using it as a tool for discovery using it

00:29:43.314 --> 00:29:46.314
as a tool for refinement actually works

00:29:46.314 --> 00:29:48.994
a lot better i i mean quite often i'm playing with

00:29:48.994 --> 00:29:52.234
it also i have it write code um so

00:29:52.234 --> 00:29:55.634
i've i've had it do things like um i

00:29:55.634 --> 00:29:59.114
had i wanted to make sure i had screen grabs of

00:29:59.114 --> 00:30:01.814
a thousand web pages that i'd looked at

00:30:01.814 --> 00:30:04.834
in the research for a big project because this

00:30:04.834 --> 00:30:07.814
is the most james ball thing i've ever heard yeah of course you did that if

00:30:07.814 --> 00:30:10.714
they were taken offline would i still be able to prove

00:30:10.714 --> 00:30:13.894
that it said it and so it's a

00:30:13.894 --> 00:30:16.854
while since i've had to write code to do that and so

00:30:16.854 --> 00:30:19.774
essentially i went can you do something that will go through open the

00:30:19.774 --> 00:30:22.794
link in an excel sheet uh open it

00:30:22.794 --> 00:30:26.794
screen grab it close it i repeat um and

00:30:26.794 --> 00:30:29.614
it took it about three tries to get the code so it

00:30:29.614 --> 00:30:33.474
worked but in each instance i had it run the code said here's the error message

00:30:33.474 --> 00:30:38.554
or here's what it did can you fix it and by the third time it fixed it and so

00:30:38.554 --> 00:30:44.334
it would have taken me about 90 minutes to write that properly because i'm i'm

00:30:44.334 --> 00:30:49.514
not good at this uh and i don't do it often enough to get better,

00:30:50.174 --> 00:30:54.614
uh but because i knew it was a simple task and i knew what i was asking it to do.

00:30:55.474 --> 00:31:02.094
I could get it to do it in 10 minutes and then so it's useful yeah this is a

00:31:02.094 --> 00:31:05.434
really i'm pleased we've had this kind of more balanced conversation because

00:31:05.434 --> 00:31:07.594
it feels to me like you think there are,

00:31:08.314 --> 00:31:11.994
genuinely good use cases for the

00:31:11.994 --> 00:31:16.274
tools both as they currently are and how they will probably develop for within

00:31:16.274 --> 00:31:21.554
journalism yes instead of us all freaking out going oh my god it's going to

00:31:21.554 --> 00:31:27.494
take my job and write the articles for me i i mean i i worry i worry about how

00:31:27.494 --> 00:31:28.734
it will actually be used,

00:31:28.854 --> 00:31:36.114
and I suspect that leads to the bad side because I look at the model of some of the companies,

00:31:36.914 --> 00:31:38.954
you know, look, let's name them.

00:31:39.054 --> 00:31:42.594
I look at Reach and go, I know exactly how they're going to use AI,

00:31:42.934 --> 00:31:45.074
and it's going to be terrible.

00:31:46.278 --> 00:31:50.398
Newsrooms that want to help good journalism, if you can do things like automate

00:31:50.398 --> 00:31:55.518
tasks that are repetitive and boring to sort of make it quicker,

00:31:55.718 --> 00:32:01.258
if you can smooth the production process, if you can use it to enhance the abilities

00:32:01.258 --> 00:32:07.558
of human reporters and human editors, it actually has a lot of potential to improve it.

00:32:07.558 --> 00:32:13.818
But that needs enlightened owners who sort of go, we can make the product better

00:32:13.818 --> 00:32:20.058
rather than we can make the product only slightly worse, but at half the price.

00:32:20.258 --> 00:32:25.058
Essentially, I think AI can make the work and the output of human reporters

00:32:25.058 --> 00:32:28.158
and editors quite a lot better for very little cost.

00:32:28.158 --> 00:32:33.898
It can let newsrooms get a lot more bang for the buck, or it could let newsrooms

00:32:33.898 --> 00:32:40.178
make slightly worse output for a much lower cost by getting rid of reporters.

00:32:40.358 --> 00:32:45.038
And it can make average copy and averagely synthesize events.

00:32:45.278 --> 00:32:50.518
And what I worry is that the industry has spent the last two decades or parts

00:32:50.518 --> 00:32:56.278
of the industry has spent the last two decades making the output worse to reduce costs.

00:32:56.278 --> 00:33:01.738
And so I worry they'll look at a technology that could actually make journalism

00:33:01.738 --> 00:33:05.538
better and use it to carry on making it much worse.

00:33:05.698 --> 00:33:08.398
But that's the fault of media bosses, not AI.

00:33:08.878 --> 00:33:12.238
Listening to you describe all this and knowing some of the big investigations

00:33:12.238 --> 00:33:16.318
you've worked on, how much would you have loved to have some of these tools

00:33:16.318 --> 00:33:19.938
to dig through all the thousands of records, millions of records,

00:33:20.078 --> 00:33:23.198
I think in some cases, you had to for some of the big stories you've worked on.

00:33:23.258 --> 00:33:26.498
How much easier would that have made your life? it would be amazing

00:33:26.498 --> 00:33:29.618
wouldn't it but i i don't think we ever could have um

00:33:29.618 --> 00:33:33.098
okay i wonder if we could have put a on

00:33:33.098 --> 00:33:36.858
an air-gapped computer that had never touched the internet could

00:33:36.858 --> 00:33:39.838
we have run a model like llama or like deep

00:33:39.838 --> 00:33:46.798
seek and pointed it at the data so that we knew it couldn't phone home to anywhere

00:33:46.798 --> 00:33:52.578
maybe um i wonder if it would have tripped any protections because it was obviously

00:33:52.578 --> 00:33:57.478
looking at classified documents I wonder if they have anything at that but obviously.

00:33:58.314 --> 00:34:04.174
Nothing to do with Snowden could ever touch the website, could ever touch the Internet.

00:34:04.234 --> 00:34:06.914
You know, we did that completely on air-gapped computers.

00:34:07.254 --> 00:34:13.294
And I mean, we also, all the laptops we did on Snowden, I bought in cash from Best Buy.

00:34:13.534 --> 00:34:17.734
And we bought different models of laptop from different Best Buys at different

00:34:17.734 --> 00:34:24.974
times so that they couldn't be intercepted by the NSA on their way being delivered from Amazon, etc.

00:34:24.974 --> 00:34:29.354
Or, of course, by Russian intelligence or Chinese intelligence to put something

00:34:29.354 --> 00:34:30.974
in them to try and get documents.

00:34:31.454 --> 00:34:35.514
You know, this was about trying to keep this secure. And so I think loading

00:34:35.514 --> 00:34:39.834
it into an AI that we couldn't control and couldn't tell you the building of

00:34:39.834 --> 00:34:43.354
and the waiting of would probably have gone quite against it.

00:34:43.494 --> 00:34:47.934
But I think the potential for what they could have done in terms of semantic

00:34:47.934 --> 00:34:53.474
search and understanding could have saved us weeks of work or months of work.

00:34:53.474 --> 00:34:56.414
But i think we would have probably ruled against

00:34:56.414 --> 00:34:59.434
using it even if we could have done it solving the

00:34:59.434 --> 00:35:02.054
internet problem which is a shame i mean

00:35:02.054 --> 00:35:05.994
security tends to run against convenience and i

00:35:05.994 --> 00:35:12.134
think that's going to stay particularly true in uh in the ai era yeah and i

00:35:12.134 --> 00:35:15.574
think it's particularly true and i mentioned this previously uh when you're

00:35:15.574 --> 00:35:18.274
talking about deep seek because everyone's freaking out about having tiktok

00:35:18.274 --> 00:35:24.234
on their phone but seems to be happily installing a chinese built AI model app onto their phone.

00:35:24.794 --> 00:35:28.094
James, I could talk to you about this for ages, and I probably will in the pub,

00:35:28.334 --> 00:35:30.674
but sadly, the show has to come to an end.

00:35:31.054 --> 00:35:33.994
Just tell people where they can keep up with you and all of your fantastic work.

00:35:34.434 --> 00:35:38.454
So they can subscribe to the New European, where I'm political editor,

00:35:38.654 --> 00:35:42.294
and I have 1600 words essay on AI this week.

00:35:43.574 --> 00:35:46.814
They can follow me on twitter on x still just

00:35:46.814 --> 00:35:49.554
about at james rb uk i'm on

00:35:49.554 --> 00:35:52.274
blue sky at james rball.com or you

00:35:52.274 --> 00:35:56.174
know i'm just floating around in the ether um we'll

00:35:56.174 --> 00:35:59.314
find that and i'll link to your substat newsletter which occasionally goes out

00:35:59.314 --> 00:36:02.914
to people yes it is very intermittent but

00:36:02.914 --> 00:36:05.834
it's always interesting when it's there i'm at charlotte a

00:36:05.834 --> 00:36:09.414
henry across various social media platforms of

00:36:09.414 --> 00:36:12.594
course if you listen to this i hope you know about the edition.net where

00:36:12.594 --> 00:36:17.594
i post newsletters blogs and indeed these podcast episodes and I would be thrilled

00:36:17.594 --> 00:36:21.594
if you signed up for a paid subscription that would be really lovely because

00:36:21.594 --> 00:36:27.194
it helps keep the whole show on the road so that is at theedition.net James

00:36:27.194 --> 00:36:30.814
thank you once again for joining me for this fascinating conversation and I'll see you all next week.

00:36:31.440 --> 00:36:40.325
Music.

