WEBVTT

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Welcome to Additional Conversations. Tubi has built a sizable audience.

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Its numbers surpassed Peacock and Apple TV and ties with Disney Plus.

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But the company still isn't profitable yet.

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At NAB New York, Business Insiders Pete Kafka interviewed Tubi CEO Anjali Sud

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about the company's plans to remain competitive in the streaming video TV market.

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So, Charlotte, can you tell us why does Tubi seem to be killing it right now

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in the game when it comes to...

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These fast tv streaming services yeah

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yeah i'll tell you about my sexy m2 macbook air another time but

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for now let's talk about tubi because it i

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mean i first of all i should say i'm a big pete kafka fan so his

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interviews and conversations with media tech people are always worth

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tuning into but yeah as you said he spoke to anjali

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sad who was laying out it's just huge

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success and i think if you talk to people no one's

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really like oh yeah when you think of streaming they

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think of Tubi but it's making huge huge inroads

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you know and one thing she really emphasized was

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how it wants to sort of leverage the Fox

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assets that it has access to and she also said it operates very much with an

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entrepreneurial spirit and DNA I think there's more opportunity we have not

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yet tapped into to leverage some of those incredible assets that Fox has etc

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etc etc we kind of assumed when we were chatting that she means sport but there's obviously a load of.

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Entertainment brands associated with Fox as well. Stepping back a bit,

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I really wanted to talk about this because I think Fast,

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you know, those free advertising-powered streaming services are becoming a really significant player.

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Like, I've discussed with you guys in various ways,

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you know, when people go, I just can't pay for another subscription,

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i don't want to spend another eight nine ten dollars a

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month on something else but suddenly these fast

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streamers and tubi is a really great example of

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this uh pluto tv is the other one that springs to mind right are places where

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you can watch pretty decent content you know for quote unquote free there are

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adverts and here's the thing for me charlotte if you're born before the mid eighties,

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you don't really mind watching to be watching Pluto with commercials because

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that's all we ever did when we were younger.

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It's like, you know, it's a really it's a relative new thing to never have to

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watch a commercial. What did you just say, Sarah?

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I said it's like cable exactly we've gone completely back to the future well

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so so you mentioned pluto tv and pluto tv is uh at least you know what when

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i watch um i've been watching the world series and just various sports like

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pluto tv is going ham right now on youtube tv advertisements,

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and pluto tv is the whole new pluto

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tv thing is like you like reality television which

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i do well we've got all the reality shows

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you know it's all that stuff and I think they're

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like tagline is like stream now pay never you

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know it's like it's like and I actually I did some

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disclosure I did some work for Pluto TV back in the day and you know I was sort

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of like this is kind of yeah it's like it's throwbacky and yes it is ad supported

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but it's free ad supported services but I I mean, so many people are like, that's cool.

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You know, that works for me. I would assume Tubi is the same way.

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There, you know, might just be one show that you care about,

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one sporting event that they happen to be carrying, you know,

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a fair amount of reruns where you're like, oh, I like this channel, you know?

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I mean, how many times have you put on a channel and just been like,

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eh, just show me what you want to show me. I'm making dinner anyway.

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Yeah, it's really interesting. Also, in this interview, they mentioned Amazon's freebie.

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There's obviously also, you know, there's a few different platforms that are doing well on this.

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There's also another fundamental point we kind of have to come to in this conversation,

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which is that Tubi might have a lot of people watching it, but it's not making money, really.

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Yeah, which was a problem for all the streamers before and seems to be obviously

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a problem for these fast.

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Platforms now but maybe maybe we'll get the eyeballs first and make the money at a later point.

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Yeah, I wonder because I actually leave Tubi or Pluto just running as background noise.

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They're just on. And it really does remind me if I go back into like the early

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2000s or even back into the 90s, when I was still a young guy back then,

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TV, you just turned it on.

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If there was something you wanted to watch, you would go flip the channels.

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But I didn't get up and just turn the TV off because I wasn't watching it anymore.

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It was just kind of white noise or background noise that was just happening in the background.

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And I find myself doing that with Tubi. I find myself doing that with Pluto

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to where the TV is just on and it's on one of these channels.

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And it's just playing. And like a show comes on, then another show comes on.

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And it is not uncommon for me to walk past and say, oh, wow,

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Knight Rider. and just sit down and watch an episode of Night Rider because

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it just happened to be on.

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So I am a fan of these streaming services. Yeah, I tend to have sports as my

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background things, but yeah, I know what you're getting at.

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And they're trying to make it a lot easier for you to do this,

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Rob and Sarah, because one thing they really want is to be in as many places

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as possible. So we're talking Amazon Firesticks.

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We're talking, I think, YouTube TV. We're talking, they just want to be on any

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platform possible. So that's also another thing to notice that obviously if

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you're going to not charge a subscription, you've got to make it as easy as

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possible for people to come and find you.

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And Sarah, we can discuss the world series later. I am wearing my New York Yankees t-shirt.

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I mean, best of luck to you, Charlotte, tonight.

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Or I guess it'd be into the morning to you, for you. Well, I don't know.

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Yeah. Yeah. It'll be midnight.

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It's a late, it's a late night watch. Yeah. Oh, Oh boy. Yeah.

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The World Series. Yes. Let's do that.

